In an amazing turn-around from one month ago Internet buyers are showing a preference for Mopar muscle cars. For the first time since we started charting the search preferences of internet buyers, the Dodge Charger is ranked No. 1 on our “Top Ten Most Popular” listings for muscle cars. In fact, Mopars in general seem to be making a comeback in the early stages of 2013. Dodge Challengers are once again No. 4 on our Top Ten list. You’ll note that the Pontiac GTOs are now in 6th place on the list. For most of 2012 they were ranked No. 1. See more below.
Rank | Car | % of Buyers |
1 | Ford | 14% |
2 | International | 8% |
3 | Studebaker | 4% |
4 | Chevrolet | 4% |
5 | Essex | 3% |
6 | Nash | 3% |
7 | Oldsmobile | 2% |
8 | Packard | 2% |
9 | Dodge | 1% |
10 | Rolls Royce | 1% |
Rank | Car | % of Buyers |
1 | Dodge Charger | 35% |
2 | Camaro | 20% |
3 | Shelby Mustang | 9% |
4 | Dodge Challenger | 7% |
5 | Corvette | 5% |
6 | Pontiac GTO | 4% |
7 | Chevelle | 3% |
8 | Chevy Nova | 2% |
9 | Oldsmobile 442 | 1% |
10 | Ford Torino | 1% |
Because of the rich history of Ford Motor Co and how much it has shaped American history, classic Fords rank No. 1 based on classic car searches on Google and Bing search engines. Drilling down into the numbers it looks like Ford F100 pickup trucks are again the most often searched Ford product on the internet. Ford F100’s are so popular that they make up four percent of the searches for classic vehicles this month. International trucks are also still building a following. Once again they are No. 2 on our Top Ten Most Popular classic car list. Studebaker maintains its position at No. 3 on the list based on the popularity of the Champion model. Chevrolet is in 4th place on the list. Chevy’s most popular model among internet buyers is the late 1950’s Impala with the 1957 Chevrolet Bel Airs close behind.
Leave a Reply