SEMA Show 2026
The SEMA Show 2026 is happening in Las Vegas, November 3-6, 2026 at the Las Vegas Convention Center. It is the biggest marketing presentation for manufacturers in the automotive industry. The acronym SEMA stands for Specialty Equipment Market Association, the organization which represents global car culture for companies that create, buy and sell automotive products and parts. The SEMA Show is their trade show to display what is currently trending in the automotive markets.
There is no other trade show on the planet where you can see thousands of product innovations from new and iconic exhibitors, experience the latest custom vehicle trends, get access to free professional skill-enhancing education sessions and make career-changing connections. It is a trade show for automotive professionals, not open to the general public.
Custom car builders vie for the attention of automotive resellers to gain brand reputation. Some of the most creative custom fabrications are shown here at the SEMA trade show.